Great UX is intentional. So is choosing the right designer.
Hi, I’m Tanya
I spent the last decade designing digital experiences for garage startups to hyper-growth unicorns, across India and Southeast Asia. After designing experiences for over 100 million users, I returned to India in 2023 to start my own design studio, Tanya Rao.
I help founders and teams launch products that drive business impact without compromising user experience. Too often, MVPs become a constraint rather than a foundation for growth—rushed, clunky, and riddled with trade-offs. My approach—delightful efficiency—ensures products ship fast, look great, and feel effortless to use.
As the design principal at my studio, I work hands-on with every client, blending strategy and craft to turn bold ideas into intuitive, high-impact experiences.
Shaped by experience, driven by impact
Founder & Design Principal
Since 2023
Design Manager
May 2019 - May 2023
Product Designer
Mar 2017 - Apr 2019
Communication Designer
May 2016 - Feb 2017
More than just a designer—your strategic partner
Design that delivers results
Good design drives business impact. With a decade of experience, I bring sharp product sense, execution bias, and usability focus. Whether launching or scaling, I help you move fast without compromising on experience.
A network of domain experts
Great products need more than just design. I lead every project personally and collaborate with a trusted network of specialists—giving you expert execution without the overhead of an agency.
No middlemen, just great work
No account managers. No bloated processes. Just direct, hands-on collaboration. I work closely with you to refine ideas, challenge assumptions, and build seamless solutions with clear communication.